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Sierra Callahan

Marketing
Joined AlphaSights

2017

Hometown

New Jersey, USA

Education

University of Georgia, Bachelors in Marketing and International Business

Interests

Hiking, travelling, Georgia football, trying new foods & restaurants

Why did you join AlphaSights?
After starting my career in sales, I came to realize that I was passionate about driving firm growth and profits, but I wanted to explore the more creative and strategic side of business development. The marketing role at AlphaSights offered me the opportunity to leverage both my sales and marketing experience and the ability to drive impact at a very early stage of my career.

Tell me about your position at AlphaSights.
I’m the senior manager of service marketing. Service marketing collaborates with global teams across marketing, client services, product, and service stakeholders to develop and communicate the full value of our suite of service offerings at AlphaSights. In tandem, service marketing supports in developing an understanding of client needs and how AlphaSights can enhance the positioning of our service offerings to different business units and geographies. 

What is your greatest success so far?
Introducing and rolling out the service marketing function. When I initially joined AlphaSights, the marketing team was very small with little specialization. Early in my tenure, I identified a clear need and business case for creating such a function. 

What makes AlphaSights unique?
AlphaSights gives individuals the ability to drive impact and work autonomously at an early stage of their career. The people are also very unique it’s inspiring to work with driven and passionate individuals who are constantly looking to improve and grow personally as well as professionally. 

What are you passionate about?
Storytelling! I’m also passionate about Georgia football, travelling, and finding the best burrata in New York.