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Brooke Mustain

Marketing
Joined AlphaSights

2018

Hometown

Virginia, USA

Education

University of Virginia, Bachelors in Commerce with Marketing and IT concentrations

Interests

Trying new foods, reading, fitness, UVA sports, and the Washington Capitals

Why did you join AlphaSights?

I was, and still am, blown away by how much responsibility I received at the beginning of my career here. I was thrilled to join a small, but growing team at an established firm that granted me the opportunity to learn the ins and outs of brand, communication, and marketing, while also allowing me to be creative in setting up scalable programs and processes.

Tell me about your position at AlphaSights. 

I’m a Brand & Communications Manager within our Marketing function. I’m responsible for creating and telling AlphaSights’ story to our employees, candidates, clients, and industry professionals. That breaks down into many different areas including content creation and strategy, managing internal engagement and communication, partnering closely with our senior leadership team, and writing and maintaining a compelling company narrative. No two days are ever the same!

What is your greatest success so far?
Participating in the development and shaping our company’s refreshed brand and messaging. It was a fascinating experience to partner with senior leaders across the firm and work together to create a corporate identity that communicates the value we bring to our various stakeholders each day.

What makes AlphaSights unique? 

The collaborative and supportive nature of the teams here! Everyone genuinely roots for each other’s success and is always eager to raise a hand to brainstorm ideas or help on various projects. I really value the relationships I’ve made here both on my team and across the globe.

What are you passionate about?

I’m passionate about understanding and connecting with others — their perspectives, what they care about, how to support them, etc. I love finding creative ways to tell stories that resonate with and positively impact others. Oh, and UVA basketball.